Hello. I help people realize, refresh, or reinvent their brand. 

I help people realize, refresh, or reinvigorate their brand — while also avoiding the "noise".

Overview.

With close to three decades of experience; I have seen a lot. Whether it's championing a mom-and-pop shop with aspirations to give the "big dogs" some competition, assisting a uniquely positioned start-up looking to redefine an entire industry, or helping an established organization lead a sector specific global dialogue — the challenge is usually the same: "help us stand-out and better engage our audience". This is where I begin.

Odds & Ends.

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Graphic designer Neville Brody is from England and not really a household name in the American cultural landscape (unless you are a designer as well). However, if you are a fan of print magazines you have …
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November 1, 2024
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Another post in my A/TIME (Albums That Inform Me Everyday) series features the group St. Etienne and their album "Foxbase Alpha". This album includes one of the group's best-known songs: a cover of Neil Young's "Only …
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October 1, 2024
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Starting a new post series called: Albums That Inform Me Everyday (A/TIME). The first entry is a little known gem of a band named "Ultramarine". Their album "Every Man and Women is a Star" is their …
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September 1, 2024

In Progess.

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I am currently working on a retrospective book of graphic design work from my mid 20s until present. It will cover freelance exploits, fulltime engagements, as well as self-initiated projects, and other experimental art activities. Scheduled for late 2025/early 2026. #moreideasthantime

Contact.

Let me know if you'd like to discuss how I might partner with you and your organization to assist in "evolving" your brand.

©1996-2024 Sean Fermoyle. All rights reserved. 
Made in Chicago — Inspired by the world. 
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